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Curious about what really happens during a branding session? As a Fort Worth brand photographer, I aim to make every client feel prepared, comfortable, and confident. Whether you’ve never done a shoot before or you’re refreshing your photos, knowing what to expect helps you get the most out of your session. Brand sessions aren’t just […]

By Mallory Shelton — Aledo & Fort Worth Lifestyle Newborn Photographer Bringing home a brand–new baby is a blur of sleepless nights, heart-stealing coos, and endless firsts you never want to forget. One of the sweetest ways to preserve those fleeting moments is through a professional newborn session—yet parents often tell me they aren’t sure […]

In today’s fast-paced digital world, your brand’s visual identity plays a crucial role in how potential clients perceive and connect with your business. One of the most effective ways to keep your brand fresh, engaging, and relevant is through quarterly branding photography sessions. Investing in professional branding photography every few months can make a significant […]

You may ask yourself, what are you even talking about? Or you may be seeing more and more of these traditional portraits popping up. Heirloom portraits are a very simple, classic portrait usually seen in black and white of children in classic children’s clothing. Think a smocked dress or peter pan collar for little boys. […]

You have booked your branding session. You understand the importance of having photography done for your small business, but now what? How do you prepare for your session and calm those anxious feelings? A good branding photographer will help you prepare for your branding session, begin planning out your prop list, and guide you through […]

As a newborn lifestyle photographer, there’s something truly magical about capturing those tender, fleeting moments in the comfort of your home. Each baby brings a unique story, and what better way to tell it than through intimate, in-home portraits? Here’s why I believe that lifestyle in-home sessions are the ideal choice for newborn photography: Authenticity […]

Many people ask “Why do I need Branding Photos?” Well the bottomline, to tell your brand’s story! As a small business owner, we spend much of our time selling our products and services, but people really want to know the person behind the business. Yes, that person is YOU! I know as a photographer it […]

I knew with our third, he would have to be an on the go baby. We came home from the hospital in January and 3 days later Texas had an ice storm, so I was thrown into 3 kiddos all home very quickly. Thankfully my husband works from home so I did have extra hands, […]

Whether you are a new photographer or you have been in business for 10+ years, it is important to have tools that help you run your business smoothly! From a CRM (client relationship management) to your marketing tools and website, there are various options to choose from and these tools have helped me run my […]

Have you packed your hospital bag? Not to worry. With my first, I was way more prepared than this time around! I packed a few things here and there this time. Set things aside, but guess what I am pretty sure I packed the day before! Thankfully I already had my list put together to […]